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Category Archives: Uncategorized
Business Black Ops Members “Swipe” File Call Materials
Confidential: For your eyes only. Not for Redistribution These are the materials that I was mentioning (plus a few bonus materials) on the November 2017 Business Black Ops Coaching Call and Intelligence Briefing. Remember that you’re not to copy these but rather, to use them as inspiration. Credit for the sources were described on the call. Also, remember to start ... Read More »
The Interrogator, Negotiator, and Special Forces Operator’s Guide To Building A Better Business or Professional Practice
Business Force Multipliers: How Interrogators, Special Forces Operators, and Hostage Negotiators Might Build a More Profitable AND Client or Customer Focused Practice or Business Yes, each of these professions (operator, interrogator and negotiator) have much to offer a business or professional practice owner that wants to build a successful business, a collection of happy buyers, patients or clients and/or in the ... Read More »
“Business Force Multipliers” For More In Business & Your Life?
FORCE MULTIPLICATION IN BUSINESS AND IN LIFE‘Force multiplication’ is a simple principle in warfare (and in business and professional practices) that dramatically increases the power of the forces (or resources) that you have at your disposal.The Problem Is Limited Time & ResourcesA problem in warfare (that’s also common in business) is in how to use the limited resources ... Read More »
Do Tom Petty’s Lyrics Hold The Key To Your Business and Professional Success? Yup.
But here’s why…. and what to do about it….. ” Every now and then I’m down to the end of the day And I have to stop and ask myself why I’ve done it. It just seems so useless to have to work so hard And nothing ever really seems to come from it.“ Tom Petty from Here Comes My ... Read More »
For Real Marketing and Business Success “Ignore” What Clients & Customers Are Saying…
“Your Marketing’s Not Optimal (and You’re Probably Leaving Wealth and Money On The Table and In Your Competitors’ Wallets) Until You Really Listen To Your Customers/Clients … And Then Ignore Them! What? That probably violates everything you’ve ever been taught but without thinking about this you’re not getting the most from your marketing. But… You’ve always been told that the ... Read More »
Gamification! How The Elements of Gaming Build Businesses and Profits
Gamification is using the elements, thinking, and mechanics of games in any business or professional practice for business purposes such as marketing, training, recruiting and retention of clients and customers, vendors, staff and other team members. Sound crazy? It did to me too. I’m not gamer. But…. Once I started reading and researching, I became intrigued. And once I tested ... Read More »
What You Need To Know About Customer Expectations And Profitability
Customer Expectations Can Be The Source of Problems and a Drain On Resources OR They Can Be A Powerful Source of Profitability….When You Know What To Do Customer expectations can make you a big winner or a major loser in your market. So….you have to 1) know what they are and 2)manage them carefully from the very beginning of your marketing ... Read More »
Getting Real Marketing Results From The 22 Immutable Laws Of Marketing Laws Number 1 & 2 – An Implementation Guide
Marketing Law One Being First Is More Important Than Being Better This article examines how to implement a marketing approach that uses these laws to do more with less Read More »
Getting Results With The 22 Immutable Laws Of Marketing – A Review and Implementation Guide
A guide to understanding and implementing the laws of marketing to get the results and changes that YOU want Read More »